Craig Engstrom, Ph.D.'s Courses and Research
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COM 319: Business and 
Professional Communication

Course Outline


ECIC Tag = W
General Description

As described in the course catalog:
​
[COM 319] improves the speaking and listening skills that are essential to effective communication in a range of business and professional settings. It includes a systematic approach to informative and persuasive presentations, principles of interviewing, small-group problem solving, and oral briefings.

You will certainly spend time speaking formally and listening; however, the focus of this course will primarily emphasize crafting, delivering, and evaluating written professional communications. There are four reasons for this emphasis on writing: click here to read reasons.

If the primary focus of this course is to improve writing, an ancillary emphasis is to introduce you to useful software and technology that can improve and enhance your professional communications. You will develop, for example, some technical skills required to produce, format, and distribute messages—both written and oral—through social media outlets.

Course Objectives

In addition to the learning objectives identified and explained on the attached Cognitive and Behavioral Science (AOK) and Oral Communication tag proposal, this course will achieve the following learning outcomes:
  
By the end of this course, students will
  • apply rhetorical theory and rhetorical analysis to the preparation and evaluation of business and professional communications;
  • use the five canons of rhetoric to construct, distribute, and evaluate oral and written business artifacts;
  • understand and demonstrate the use of basic and advanced writing techniques that today’s business and social environments demand, including anticipating audience interpretations;
  • write effective concise, extensive, and electronic business messages;
  • proofread and copyedit written rhetorical artifacts;
  • evaluate oral and written business correspondence;
  • successfully engage in the employment process as a job candidate; and,
  • continue developing effective professional communication skills including, but not limited to, interviewing, leadership, conflict negotiation, argumentation, and writing skills

Textbooks

Required
Picture
Buy now.
Must purchase NEW Workbook too. (This comes packaged with new textbooks. You just need to buy an e-version or printed copy of the textbook.)



Recommended
Additional required readings will be made available on Blackboard.

Resources

  • Textbook's Student Resources
  • The YUNiversity

Pedagogy

Methods of Instruction
  • Intensive reading
  • Lecture
  • Class discussion
  • Group and individual activities
Assignments
  • Quizzes or exams
  • Papers
  • Presentations--e.g., speeches or podcasts
  • Group and individual activities

ECIC Objectives

Tag= W (Writing)
This course is designated as Writing 300/400. According to the faculty-approved Elmhurst College Integrated Curriculum Guidelines, all “W” courses must:​
  • Demonstrate an understanding of writing as a process involving critical thinking by submitting evidence of pre-writing, interim drafts, and final writing with obvious revisions;
  • Produce multiple writing assignments and a range of types of writing for appropriate purposes and audiences such as short, informal, ungraded works and longer, more formal documents;
  • Utilize academic and disciplinary conventions correctly, including appropriate language, audience accommodations, formatting, citations, and so forth.

Let's not be strangers.


Consulting

​communication.work

Telephone

618.203.1997

Email

craig.engstrom[at]siu.edu

Site Terms

Read here.
Contacts
  • Home
    • Why I love D2L
  • Courses
    • CPTD Exam Prep
    • SIUC - Sp 2021 Courses
    • CMST 390/490 - Applied Communication
    • Online/Hybrid Courses >
      • CMST 101: Public Speaking
    • Course Policies (Syllabus) >
      • Writing
    • Courses Archive >
      • COM 213: Public Speaking
      • COM 220: Intro to Org Comm
      • CMST 380 Intro to Leadership and Org Comm
      • CMST 411 - Rhetorical Criticism
      • CMST 480: Biz & Org Comm Cases
      • CMST 493-19: International Films
      • CMST 480: Dynamics of Org Comm (SIUC)
      • CMST 483: Adv. Business & Org Comm
      • CMST 484: Social Media >
        • Sample SoMe Plans
        • Graduate Readings
      • COM 315: Intercultural Comm
      • COM 319: Bus and Prof Comm
      • COM 320: Org Comm
      • COM 321: Case Studies in Org Comm
      • COM 353: Intercultural Films
      • COM 490: Comm Training (Capstone)
    • Common Forms >
      • Students > Share Work
      • Students' Kind Words
      • Group Evaluation
      • Leader Evaluation
  • Resources
    • Branding
    • Craig's Video Recommendations
    • Job Hunt Resources
    • Learning Paths >
      • How to Create Vertical Videos in PowerPoint
      • Conflict Seminars: Training Guides
      • Conflict & Negotiation
    • Student Resources >
      • Blog Topics
      • How To Vids
      • Haiku Deck
    • Teaching Resources
    • Career Resources >
      • Resume Resources
      • Leveraging LinkedIn
    • Public Speaking Resources >
      • Public Speaking Resources
      • Sample Ignite Talks
      • Infographics
    • CMST Projects >
      • My Communication Story
      • Comm Posters
      • CMST Templates
    • SIU Scholarships
  • CV/Research
    • Podcasts >
      • Podcast D.J. Jeffries
      • Podcast Drew Swithin
      • Podcast Kaci Huelsman
      • Do a Podcast!
    • Communication Teacher Article
    • Journals
  • Internships/Jobs
    • CMST Internships for Credit
  • Blog/Vids
    • Blog
    • YouTube Channel
    • Webinars >
      • Past Streams - 2021
  • Contact
  • April7