Craig Engstrom, Ph.D.'s Courses and Research
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Daily Study Notes:
​8-Week Journey to the CPTD Certification

The PLan
​
​Building Personal Capability
20% of the exam; From 6/22 to 7/3

Developing Professional Capability
45% of the exam; from 7/4 to 7/28

Impacting Organizational Capability
35% of the exam, 7/28 to 8/14
Start at Beginning

Day 23 - Evaluating Impact - 3

7/15/2020

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Data Metrics
2.8.C Skill in identifying and defining individual and/or organizational outcome metrics based on evaluation  strategy and/or business objectives of a solution.

These are notes, expect typos.
Incorporate Needs Assessment Into the Evaluation Strategy
As the first step in an evaluation strategy, TD professionals should conduct a needs assessment to measure four areas of need: business needs, performance needs, learning needs, and learner needs.

Examine Data Collection Techniques
  • Surveys and Questionnaires
  • Analytics From Technology Platforms
  • Examinations, Assessments, and Tests
  • Self-Evaluations
  • Simulations and Observations
  • Archival or Extant Data

Document Needs Assessment Results
The final step in conducting a needs assessment that is useful to the evaluation process is presenting the results. By organizing information and discussing interpretations from analysis, TD professionals can succinctly and clearly show stakeholders that the proposed plan will solve the identified problem and respond to management's request. 

Develop an Evaluation Strategy
TD professionals need to know how to design research methods to develop an evaluation strategy. 

Return on investment (ROI) is a financial metric that compares the monetary benefits of a program to its cost.
  • Executive Coaching: An ROI Sample Calculation
  • 5 Ways to Calculate the ROI of Video for Learning and Development
  • What's the Difference Between Return on Expectations and Return on Investment?
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    Hi. I am Craig Engstrom, I am posting some daily study notes as I cover each of the capabilities covered in the new Association for Talent Development's CPTD certification exam.

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  • Home
  • Courses
    • SIUC - Sp 2021 Courses
    • CMST 390/490 - Applied Communication
    • Online/Hybrid Courses >
      • CMST 101: Public Speaking
    • Course Policies (Syllabus) >
      • Writing
    • Courses Archive >
      • COM 213: Public Speaking
      • COM 220: Intro to Org Comm
      • CMST 380 Intro to Leadership and Org Comm
      • CMST 411 - Rhetorical Criticism
      • CMST 480: Biz & Org Comm Cases
      • CMST 493-19: International Films
      • CMST 480: Dynamics of Org Comm (SIUC)
      • CMST 483: Adv. Business & Org Comm
      • CMST 484: Social Media >
        • Sample SoMe Plans
        • Graduate Readings
      • COM 315: Intercultural Comm
      • COM 319: Bus and Prof Comm
      • COM 320: Org Comm
      • COM 321: Case Studies in Org Comm
      • COM 353: Intercultural Films
      • COM 490: Comm Training (Capstone)
    • Common Forms >
      • Students > Share Work
      • Students' Kind Words
      • Group Evaluation
      • Leader Evaluation
  • Resources
    • Blog
    • Branding
    • Craig's Video Recommendations
    • Job Hunt Resources
    • Learning Paths >
      • How to Create Vertical Videos in PowerPoint
      • Conflict Seminars: Training Guides
      • Conflict & Negotiation
    • Student Resources >
      • How To Vids
      • Haiku Deck
    • Teaching Resources
    • Resume Resources
    • Public Speaking Resources >
      • Public Speaking Resources
      • Sample Ignite Talks
      • Infographics
    • CMST Projects >
      • My Communication Story
      • Comm Posters
      • CMST Templates
    • SIU Scholarships
  • CV/Research
    • Podcasts >
      • Podcast D.J. Jeffries
      • Podcast Drew Swithin
      • Podcast Kaci Huelsman
      • Do a Podcast!
    • Communication Teacher Article
    • Journals
  • Internships/Jobs
    • CMST Internships for Credit
  • Webinars
  • Contact